Hillside Web Design Logo

Effective Date: 02-23-2026

Last updated Date: 02-23-2026

Privacy Policy

HILLSIDE WEB DESIGN LLC

1. Introduction

HILLSIDE WEB DESIGN LLC (“Company,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, store, disclose, and safeguard personal data in connection with our business operations, including our SMS/text messaging services, AI-powered voice assistant services, customer relationship management (CRM) activities, and related communications.

This Privacy Policy applies to all individuals who interact with our services, including:

  • Business clients who receive AI call summary notifications via SMS
  • Prospective customers who opt in to receive product information via SMS
  • Individuals who contact businesses that use our AI-powered call handling services
  • Visitors to our website(s)

By engaging with our services, providing your personal information, or opting in to receive SMS messages from us, you acknowledge and agree to the practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our services or provide us with your personal information.

2. Information We Collect

We may collect the following categories of personal information depending on how you interact with us:

2.1 Information You Provide Directly

  • Full name
  • Phone number(s) (mobile and/or business)
  • Email address (if provided)
  • Business name and role (for business clients)
  • Any information you voluntarily share during a phone call with our AI voice assistant or during direct communication with our team

2.2 Information Collected Through Our AI Voice Assistant

When you call a business that uses our AI-powered call handling service, our AI voice assistant may collect:

  • Your name (if provided during the call)
  • Your phone number (via caller ID or as provided by you)
  • A summary of the conversation between you and the AI assistant, including the nature and purpose of your call

2.3 Information Collected via SMS Interactions

  • Mobile phone number
  • Opt-in and opt-out status and timestamps
  • Message delivery and interaction data (e.g., timestamps, delivery status)

2.4 Information Stored in Our CRM

  • Name and phone number of prospective customers (leads) who have expressed interest in our services during outbound sales calls
  • Opt-in consent records (date, time, and method of consent)
  • Communication history relevant to the business relationship

2.5 Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Pages visited and time spent
  • Referring URL

We do not collect sensitive personal information such as Social Security numbers, financial account numbers, health information, or government-issued identification numbers.

3. How We Collect Your Information

We collect personal information through the following methods:

  • AI Voice Assistant Interactions: When you place a call to a business using our AI-powered call handling system, the AI assistant may collect your name, phone number, and a summary of your conversation to facilitate proper call routing and follow-up.
  • Verbal Opt-In (Telephone Conversations): During outbound sales calls conducted by our team, prospective customers may verbally consent to receive a one-time SMS containing a link to a product demonstration video. This verbal consent is documented in our CRM.
  • Website Forms: If applicable, through web-based opt-in forms on our website that include clear consent language, links to this Privacy Policy, and links to our SMS Terms and Conditions.
  • Direct Communication: Through emails, phone calls, or other direct interactions you initiate with us.

4. How We Use Your Information

We use the personal information we collect for the following specific purposes:

4.1 AI Call Summary Notifications (Client SMS Service)

We operate an AI-powered voice assistant that handles incoming calls for our business clients. When a caller is unable to reach a team member or the matter is non-urgent, we send an SMS notification to the business owner or authorized representative (who has voluntarily opted in to receive these notifications) containing:

  • The caller’s name (if provided)
  • The caller’s phone number
  • A brief summary of the conversation the caller had with the AI assistant

This service is provided solely to facilitate efficient call management and business operations for our clients.

When we conduct outbound sales calls to prospective customers and they expressly and voluntarily consent to receive a product demonstration link, we send a one-time SMS message to their mobile phone number containing a link to a video demo of our product or service. No further SMS messages are sent unless the recipient provides additional consent.

4.3 CRM and Lead Management

We store the names and phone numbers of prospective customers in our CRM system for the purpose of managing our sales pipeline and maintaining records of business communications and consent.

4.4 Service Improvement and Operations

We may use aggregated, de-identified data to improve our services, AI assistant performance, and overall business operations.

5. SMS Messaging Program Details

5.1 Program Description

HILLSIDE WEB DESIGN LLC operates two SMS messaging programs:

  1. AI Call Summary Alerts: Automated SMS notifications sent to opted-in business clients containing call summaries generated by our AI voice assistant. Message frequency varies based on incoming call volume.

  2. Product Demo Delivery: One-time SMS messages sent to prospective customers who have verbally opted in during a phone call, containing a link to a product demonstration video. Message frequency: one (1) message per opt-in instance.

For AI Call Summary Alerts: Our business clients provide express consent to receive automated SMS call summary notifications as part of their service agreement with 719-452-9475. Consent is documented and recorded prior to any messages being sent.

For Product Demo Delivery: Prospective customers provide verbal consent during a live telephone conversation with a member of our team. Consent is affirmative, voluntary, and specific — we only send a demo link if, and only if, the individual expressly agrees to receive it. Consent records, including the date, time, and nature of consent, are maintained in our CRM.

Consent is never a condition of purchase or doing business with us.

5.3 Opt-Out Instructions

You may opt out of receiving SMS messages from us at any time by:

Upon receiving your opt-out request, we will process it promptly and cease sending SMS messages to your number within 24 hours. You will receive a one-time confirmation message acknowledging your opt-out request.

5.4 HELP and Support

For assistance with our SMS messaging program, you may:

5.5 Message and Data Rates

Standard message and data rates may apply to any SMS messages sent to or received from us. Please contact your wireless carrier for details about your text messaging or data plan.

5.6 Carrier Disclaimer

Mobile carriers are not liable for delayed or undelivered messages.

6. Data Sharing and Disclosure

HILLSIDE WEB DESIGN LLC does not sell, rent, lease, or trade your personal information or SMS opt-in data to any third parties for their marketing or promotional purposes.

We may share your information only in the following limited circumstances:

6.1 Service Providers

We may share your information with trusted third-party service providers who assist us in delivering our services, including:

  • SMS gateway and messaging platform providers (for message delivery)
  • CRM software providers (for data management and storage)
  • AI and telephony service providers (for voice assistant functionality)
  • Cloud hosting providers (for secure data storage)

These service providers are contractually obligated to protect your information, use it solely for the purpose of providing services to HILLSIDE WEB DESIGN LLC, and are prohibited from using your data for their own purposes.

6.2 Business Client Disclosure (AI Call Summary Service)

When you call a business that uses our AI call handling service, a summary of your call — including your name (if provided) and phone number — is shared with the business owner or their authorized representative via SMS for the sole purpose of facilitating business follow-up and call management. This disclosure is a core function of the service we provide.

We may disclose your personal information if required to do so by law, regulation, legal process, or governmental request, or when we believe in good faith that disclosure is necessary to:

  • Comply with applicable law or legal obligations
  • Protect and defend the rights, property, or safety of HILLSIDE WEB DESIGN LLC, our clients, or the public
  • Enforce our terms and conditions or other agreements
  • Detect, prevent, or address fraud, security, or technical issues

7. Data Security

We implement reasonable and appropriate technical, administrative, and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption: Data is encrypted in transit and at rest where technically feasible
  • Access Controls: Access to personal data is restricted to authorized personnel and service providers on a need-to-know basis
  • Secure Storage: Personal data is stored using reputable cloud-based services with industry-standard security certifications
  • Regular Review: We periodically review and update our security practices to address emerging threats

While we strive to protect your personal information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but are committed to using commercially reasonable efforts to protect your data.

8. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by applicable law. Specifically:

  • AI Call Summary Data: Call summary data sent via SMS is retained for as long as necessary to support business operations and client service obligations, after which it is securely deleted.
  • Prospective Customer (Lead) Data: Names and phone numbers of prospective customers are retained in our CRM for the duration of the business relationship or sales engagement. You may request deletion of your data at any time (see Section 10).
  • Consent Records: Records of opt-in and opt-out consent are retained for a minimum period required by applicable regulations (including TCPA recordkeeping requirements) to demonstrate compliance.
  • SMS Interaction Data: Message logs and delivery data are retained in accordance with carrier and regulatory requirements.

Upon expiration of the applicable retention period, or upon a valid deletion request, personal data is securely deleted or anonymized.

9. Cookies and Website Tracking

If you visit our website, we may use cookies and similar tracking technologies to improve your browsing experience, analyze website traffic, and understand how visitors use our site. You can control cookie preferences through your browser settings.

For more information, refer to the cookie settings available on our website.

10. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information, including:

  • Right to Access: You may request a copy of the personal information we hold about you.
  • Right to Correction: You may request that we correct any inaccurate or incomplete personal information.
  • Right to Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
  • Right to Opt Out of SMS: You may opt out of receiving SMS messages at any time by replying STOP or contacting us directly.
  • Right to Withdraw Consent: You may withdraw your consent for data processing at any time, without affecting the lawfulness of processing conducted prior to withdrawal.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

For California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

  • The right to know what personal information we collect, use, and disclose
  • The right to request deletion of your personal information
  • The right to opt out of the sale or sharing of your personal information (note: we do not sell or share your personal information)
  • The right to non-discrimination for exercising your rights

To exercise any of these rights, please contact us using the information in Section 13 below.

11. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 18, we will take steps to promptly delete that information. If you believe a child has provided us with personal information, please contact us immediately.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. When we make material changes, we will:

  • Update the “Last Updated” date at the top of this Privacy Policy
  • Notify affected individuals via SMS or other appropriate communication channels when feasible

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our services after any changes constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

HILLSIDE WEB DESIGN LLC Email: alex@hillsidewebdesign.com Phone: 719-452-9475

14. Compliance

This Privacy Policy is designed to comply with applicable federal and state laws and regulations, including but not limited to:

  • Telephone Consumer Protection Act (TCPA)
  • FCC Regulations (including rules applicable to AI-generated voice communications)
  • Cellular Telecommunications Industry Association (CTIA) Messaging Guidelines
  • California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA)
  • CAN-SPAM Act
  • The Campaign Registry (TCR) and A2P 10DLC Registration Requirements